Introduction
Superior Liquorice Co, a brand by Fyna Foods Australia, is renowned for its unique and adventurous range of soft-eating liquorice. This brand stands out with its bold flavours and creative packaging, appealing to both young adults and trendsetters. Each piece of liquorice offers a delightful blend of textures and tastes, making it a favourite among confectionery enthusiasts.
History and Development
Superior Liquorice Co was launched in 2015 by Fyna Foods Australia to address a gap in the confectionery market. Fyna Foods, a company with a rich history dating back to the 1940s, has always been at the forefront of innovative confectionery products. The brand was developed using Fyna Foods' existing liquorice recipe and product knowledge, offering a variety of flavours that are preservative-free and made in Melbourne.
Market Presence in Australia
Superior Liquorice Co has quickly gained a significant presence in the Australian market, becoming a beloved choice among liquorice enthusiasts. Available in IGA supermarkets, various independent retailers, and online at The Professors Online Lolly Shop, these products have captured the hearts of many Australians. The brand's unique approach to marketing and commitment to using high-quality ingredients ensure that each product delivers a memorable and satisfying experience.
Popular Products
- Milk Chocolate Coated Liquorice Bites - Irresistible chocolate goodness coats the bouncy textured liquorice inside to lure your taste buds into a world of adventure.
- Dark Chocolate Coated Raspberry Liquorice Bites - It begins with the delectable bitterness of dark chocolate and ends with a burst of raspberry sweetness to keep you coming back for more.
- Black Soft Eating Liquorice Bites - From the first bite, the flavour will kick in with gusto, delighting with its light, springy texture.
- Raspberry Flavoured Soft Eating Liquorice Bites - Taste the sweet tang of raspberry adventure with each delectable bite.
- White Chocolate Raspberry Flavoured Liquorice Bullets - Be enchanted with each bite as you experience luscious flavours of white chocolate melting onto your palate.
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Buy all of this brand's amazing products at The Professors, or visit the brand website Superior Liquorice Co for more information.